MANIMA celebrates the heritage of its Sicilian roots, based on a distinct knowledge passed down through generations; a culture not only steeped in tradition but where creativity flourishes.
MANIMA means wisdom and expertise. Our embroiderers are the heirs of centuries of tradition and outstanding craftswomen. We strive to preserve this knowledge and pass it down to a new generation of artisans.
MANIMA embodies a new concept of regenerative luxury, where everyone in the value chain is respected in a collective spirit of inclusivity, collaboration and authenticity.
MANIMA is tackling the pressing problem of female unemployment, all too prevalent in Sicily, where 70% of women are excluded from the labour market. MANIMA aims to help train and integrate women in vulnerable conditions by providing them with dignifying and empowering work opportunities.
We offer women the possibility to work from wherever suits them, integrating professional training, productive collaboration, logistical management tools and the interoperability of systems in a unique and combined offline and online ecosystem. This builds the basis for our scalability, without having to sacrifice authenticity, exclusivity and high quality; all of which are inherent to true luxury.
The possibility to work from home has had a direct positive impact on:
1– The risks and costs related to reaching workplaces in impoverished areas
2– The quality of work-life balance
3– The ability to self-manage their own work
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